November 23, 2021 | Tobe Madu

4 min read

Free Report on Wound Care Product and Manufacturer Market Share

Net Health’s EHR and Analytic Capabilities Provide Valuable Industry Insights

A free report highlighting the market share of wound care manufacturers across multiple products in the first half of 2021 is now available from Net Health.

 Most Popular Wound Care Product Manufacturers in H1 2021 looks at some of the top product categories for wound care and the companies that manufacture those therapies. Here’s an overview of what we analyzed: 

  • 350 wound care products
  • More than 553K wounds
  • Close to 1.4 million patient visits at 294 facilities in 42 states

How can Net Health compile, analyze and report on all this data? Because for more than 20 years, we’ve been collecting information through our specialty EHR, Net Health® Wound Care (formerly WoundExpert), giving us one of the largest condition-specific databases in the world.  

Ensure accurate wound documentation with Tissue Analytics

Providing an Insightful Market Snapshot

Wound care professionals get more than a glimpse at market share information based on the number of visits where a particular manufacturer or product is documented.  The analysis, presented in an easy-to-view infographic, also provides insights into what other clinicians may be using and creates the impetus to investigate different products to learn why some are more popular than others.

Such a level of knowledge helps clinicians determine if other overlooked products might be a better fit or further validates that they are using the “industry standard” for their needs.  A deeper dive into this data can also be paired with wound closure and healing rates to facilitate health economics and outcomes research. And finally, institutions can use the information to benchmark their wound documentation and reimbursement processes.

 The visits and procedures examined cover Negative Pressure Wound Therapy (NPWT), Cellular and Tissue-Based Products (CTP), and Hyperbaric Oxygen Therapy (HBOT).

 The categories covered in this infographics report include those most often used in wound care, including:  

  • Cell and tissue-based products
  • Antimicrobials
  • Collagen
  • Dressings
  • Compression
  • Tapes and Securement
  • Prescriptions
  • Skin Care

Companies featured include Merck, GlaxoSmithKline, and Pfizer on the prescription side of the industry, and Smith & Nephew, Organogenesis, and MIMEDX in the cell and tissue-based product category. 

Trends Illustrate COVID’s Impact

Since Net Health reviews this data annually, we were able to identify some interesting contrasts between 2021 and previous years. Such insights are especially important to assess the impact of the pandemic.  For example, some of the more dominant players in the compression space lost market share, supporting findings that in-hospital and clinic treatment for wound care was reduced in the early days of the pandemic – another possibility worthy of exploration is potential supply chain challenges. 

More recently, there has been an uptick in pressure injury treatments, perhaps reflective of the reduced mobility for patients due to last year’s lockdown restrictions. 

As with other healthcare sectors, we also saw an increase in telemedicine visits.  This trend presents opportunities for smaller manufacturers to gain market share with home health providers who aren’t as tied to product brands as larger facilities with manufacturer contracts. 

Data Sets Us on Right Path

These insights highlight an important aspect of accessible data analysis: It can show what is happening – the numbers and trends – that steer scientific research in the right direction for further study. For product teams thinking of generating real-world evidence, this gives an upper bound on the potential number of qualified candidates from a major wound care data repository.

 We also recognize there’s much to unpack within this report. For brevity reasons, we only studied the top manufacturers and products based on utilization. Email with any questions or concerns regarding this report.

Top Wound Care Products & Manufacturers

Spotlights companies with the highest market share + most used products.

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