Diversity in the workplace is an on-going issue but it’s an issue with solutions. To build diversity, it takes forward-thinking initiatives, a reexamination of the hiring philosophy, and the support of the company’s decision-makers. One such supporter of diversity in the workplace is Net Health’s CIO, Jason “JJ” James. Recent social movements like Black Lives […]
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Net Health did something different recently. Nearly two hundred employees and their families gathered around their computer screens to take part in a landmark event in our company’s history – we called it a “Fireside Chat about Race”. The purpose of this event was to have a truly open conversation about the controversial but relevant […]
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The COVID-19 pandemic has had an upending impact on the physical therapy industry, forcing practices and clinics to quickly adapt or risk going under. Now more than ever, PT businesses have relied on digital tools, such as EHRs, patient portals, and telerehab, to help them weather the storm and keep patients satisfied. But if there […]
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In this on-demand webinar, digital marketing expert Jesse McFarland, MBA leads us through a “how-to” discussion for navigating digital marketing for rehab therapy practices during the COVID-19 pandemic. In addition to sharing insights seen from our customers, Jesse zooms in on 3 things every therapy practice needs to know right now: which of your marketing efforts should […]
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It’s no surprise that the COVID-19 public health emergency (PHE) kicked innovation and out-of-the-box thinking into high gear. In particular, one area we’ve seen a lot of interest and efforts is the implementation and adoption of telerehabilitation (TR) care by therapists during every day clinical practice. Rehabilitation providers continue searching for ways to enhance better […]
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Patient engagement has become a long-running issue among outpatient physical therapy providers. Recent completion rates for physical therapy have dipped as low as 45.5%,¹ and with the past year and half erecting constant hurdles for in-person treatment, there’s never been a more important time to ramp up a patient engagement program. Fortunately, the rise of […]
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The rehab therapy industry hinges on a strong therapeutic alliance between a patient and therapist. Forged through collaboration, communication, mutual trust, and respect, the therapeutic alliance truly has three main components — goals, tasks, and the patient-therapist bond. Optimal therapeutic alliance occurs when a patient and his or her therapist share one vision for the […]
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Telehealth physical therapy has seen a steady rise in popularity over the past few years, and its use was greatly accelerated with the onset of the COVID-19 pandemic. Most clinicians in the healthcare space have at least heard of telehealth and many may have even implemented some form of it in their own practice already. […]
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It’s no secret that new patient acquisition is one of the largest challenges faced by physical therapy practices, second only to patient retention. Recent studies indicate that physical therapy completion rates are as low as 45.5%, with a substantial treatment dropout rate of nearly 20%.¹ Unfortunately, it’s not just patient health that suffers from this […]
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The Business School 101 for Physical Therapy series is designed for outpatient therapy business owners and leaders. Over the next several weeks, we will explore concepts and strategies within business operations, marketing, finance, customer knowledge, and more. Of course, it is not meant to replace a traditional MBA, but we hope it will provide helpful […]
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Spend five minutes researching therapy advertising or healthcare marketing and you can rest assured you’ll be inundated with a truckload of acronyms: SEO, PPC, CTA, CTR, etc. And unless you’ve got a background in advertising or marketing, the only acronym you can think about is OMG. If that’s how you feel, good news. It’s completely okay and […]
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If clinicians around the country were asked to describe their therapy practice over the past 15 months, it’s unlikely that any would use the terms “healthy” or “thriving.” Rehab therapists and clinic owners have faced insurmountable challenges — and chances are, your practice and its revenue have felt the weight. With the world beginning to return to normal, it’s time for your practice to […]
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