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Outpatient Therapy

Grow Your Rehab Therapy Practice Using Paid Ads and Search Engine Marketing

When done right, paid advertising and search engine marketing are amazing tools to reach new patients and grow your business. By applying several basic tactics, you can start using powerful digital advertising platforms like Google and Facebook to target specific audiences and help ensure a steady flow of business for your practice. Click to View […]

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Five Key Stressors Hospice Professionals Face, with Guidance for Support

Hospice professionals help others face death and loss, while juggling interdisciplinary communications, quality compliance regulations and ever-evolving technologies. You are continually there for families and their dear ones who are passing away. But what about you? Get the eBook In caregiving professions, it is easy to get swept up in the needs of others and forget […]

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Net Health’s CIO discusses diversity and how it can build a stronger organization

Diversity in the workplace is an on-going issue but it’s an issue with solutions. To build diversity, it takes forward-thinking initiatives, a reexamination of the hiring philosophy, and the support of the company’s decision-makers.  One such supporter of diversity in the workplace is Net Health’s CIO, Jason “JJ” James.  Recent social movements like Black Lives […]

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Tough Questions | Real Answers: Net Health’s Fireside Chat about Race

Net Health did something different recently. Nearly two hundred employees and their families gathered around their computer screens to take part in a landmark event in our company’s history – we called it a “Fireside Chat about Race”.  The purpose of this event was to have a truly open conversation about the controversial but relevant […]

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Blog Posts Let Your PT Customers Spread the Word
Outpatient Therapy

Let Your PT Customers Spread the Word

October 30, 2020 by Tannus Quatre, PT, MBA, Vice President of Private Practice at Net Health

Physical therapists work hard to gain their credentials and to be respected across the community. We’re generally proud of ourselves, and it’s our credentials that distinguish ourselves from one another and convey specialties in which we now have expertise. But we cannot forget that our value in the marketplace is about our clients and how we can help enrich and facilitate their lives. The client is who comes first.

Download the ebook: 10 Practical Tips for Building Your Physical Therapy Practice

How can we best communicate our value in the community? One of the ways we can do this is to let our PT customers spread the word about our services and what we have to offer. Happy customers often want to share the great services they have received, and the success stories of their treatments. This is essentially what matters for it’s our client’s testimonial that is more important to the market than anything we can try to communicate on our own.

Needless to say, there’s a number of different ways in which customer testimonials can be shared. And, of course, keep in mind that proper consents need to be obtained by patients before anything can be shared publicly.

Here are a few ways you can make the best out of your customer’s satisfaction with your services:

  • Include quotes from your happy customers on the company’s website.
  • Share posts or status updates to your practice’s social media accounts.
  • Use online listings such as Google or Yelp for others to share reviews of your practice.
  • Provide video testimonials of your satisfied patients and what they’ve been happy with.
  • Put together a photo collage of patient success stories that can be published on your website.

These simple suggestions may be all you need to let your customers spread the word, and to share the benefits of your practice.

 
 
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About the Author

Tannus Quatre, PT, MBA

Vice President of Private Practice at Net Health

Tannus is a marketing expert in outpatient PT practice and speaks nationally on the topics of entrepreneurship, marketing, and finance, and has written articles for numerous publications, including PT in Motion, Impact Magazine, and Advance for Directors in Rehabilitation. In addition, Tannus attended physical therapy school at UCSF and practiced as a physical therapist in outpatient, inpatient, and home health settings.


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