As we kick off 2018, we wanted to take a moment to reflect on the last year, which in many ways was one of the most exciting in our nearly three decades as a company.
More than ever, post-acute care providers need technology that can help them streamline operations, meet regulatory compliance and drive business growth—all while delivering improved patient care. This need couldn’t have been more evident in 2017 as regulations, such as the proposed RCS-1 payment model, continued to move the industry toward value-based care that requires providers to take a more data-driven, outcomes-based approach.
Today, more than 10,000 sites of service rely on Optima’s software to meet these demands head on and maintain healthy businesses. The following includes a few of the ways we achieved this in 2017.
Expanding Our Post-Acute Care Offerings
We continued to improve the experience of aging with product enhancements, including:
– Acquisition of Hospicesoft: Last May, we acquired Hospicesoft, a supplier of cloud-based software for hospice providers. The transaction moved us one step closer to delivering a full suite of modern solutions that span the full post-acute continuum of care. Now we offer Optima Hospice, and continue to build on its capabilities to support a growing community of hospice organizations that rely on Optima to streamline patient operations and run their businesses with ease.
– Optima Therapy for Clinics: Last month, we introduced our solution for outpatient therapy clinics. Optima Therapy for Clinics provides all the core functions an outpatient therapy practice needs—EMR, practice management and billing—in one software platform. The solution solves one of the biggest challenges in managing outpatient clinics today: the disconnected systems that make it difficult to streamline key business and clinical processes. Now, instead of having to navigate multiple software systems—which impedes productivity, slows billing and frustrates therapists and staff—clinics have a single, easy-to-use solution for managing everything from referrals to scheduling to documentation and billing. To learn more, download the Optima Therapy for Clinics data sheet and read our white paper on the top productivity pain points for outpatient clinics.
Growing Optima’s Leadership Team
We added experienced leaders to our executive team, including:
– Jason James, CIO: Jason is responsible for leading the development and expansion of all IT services, infrastructure and operations, including applications, data centers, network operations, security, compliance and DevOps. Over the last 20 years, he has led IT operations for fast-growth technology companies, including internet service provider EarthLink, IT service management company PRGX and service lifecycle management software provider Servigistics.
– Dinesh Senanayake, CFO: Dinesh manages Optima’s financial, administrative and strategic planning organizations. He brings more than 15 years of experience as a financial leader in software and IT consulting, serving as CFO for leading companies, including BIAS Corporation (an Oracle platinum partner), IBM’s Bermuda and Grand Cayman Agency, and Igility Limited Bermuda.
– Christine Jones, EVP of Client Services: Christine directs the support, professional services, training, clinical and customer success organizations for Optima. Christine has more than 20 years of experience leading both development and services organizations for numerous technology companies, including MemberSuite, Innovolt and Siemens.
– Jeff Browning, EVP of Product & Engineering: Jeff oversees the product and engineering organizations at Optima. Jeff has more than 25 years of experience running product and engineering organizations at leading technology companies, including IBM, Silverpop and SecureWorks.
Hosting the Largest Optima Customer Summit
We were thrilled to host our annual Optima Customer Summit in December. This year we held our biggest gathering yet, with 150 customer attendees, spanning two days of presentations, panel discussions, interactive breakouts and product demonstrations.
We look forward to more opportunities in 2018 to provide value to our customers—whether it is at the Optima Summit or at other industry events we attend.
Launching the PINK Partner Program
We introduced the PINK Partner Program in 2017, which is dedicated to developing lasting partnerships with our customers. Under the program, we create deep, collaborative relationships with our PINK partners and enable them to realize the full value of their investment in Optima’s products and services.
We have a growing and active group of PINK partners already, and look forward to building this community in 2018. Participation is free and comes with some exclusive benefits. For more details about the program, contact Success@OptimaHCS.com.
Giving back through Second Wind Dreams partnership
In 2017, we announced a partnership with Second Wind Dreams, an international nonprofit that helps aging seniors realize lifelong dreams. Through this partnership, Optima is providing grants and volunteers to help Second Wind Dreams positively impact residents in long-term care facilities. Learn more about the partnership here.
We’re currently working to fulfill the dreams of some very special long-term care residents. We recently had the opportunity to visit with a family-based organization that provides resident-centered healthcare services to distribute gift bags for the holidays! Read about the event with Signature HealthCARE of Marietta, Georgia here.
Thank you again to the thousands of post-acute care providers we work with every day for making 2017 one of the most memorable years in Optima’s history. Here’s to 2018!
