Marketing That Drives Outcomes: A CMO’s Perspective on Modern Healthcare Growth

Marketing That Drives Outcomes: A CMO’s Perspective on Modern Healthcare Growth

By Francesca Vereb, SVP of Marketing, Net Health Whether you are running a private rehab therapy practice, scaling a wound care clinic, leading marketing across a hospital system, or supporting a software platform for healthcare providers, your marketing strategy matters more than ever. I’m going to dive into some strategic insight and practical advice from…

A Comprehensive History of Electronic Health Record Systems

A Comprehensive History of Electronic Health Record Systems

Today, it’s easy to think of electronic health records (EHRs), also known as electronic medical records (or EMR software) as just a substitute for paper record-keeping. But as EHRs become more and more integral to healthcare, it’s important to understand that that’s not really the case. EHR systems represent an area of healthcare technology that…

CMS Nursing Home Rating and What It Means for SNFs

CMS Nursing Home Rating and What It Means for SNFs

The Centers for Medicare and Medicaid Services (CMS) created the Five-Star Quality Rating System to help consumers compare nursing home ratings when deciding where to seek services. This system was established in 2008 and has continued with some updates to reflect changes in health care priorities and challenges since then. The CMS Nursing Home rating…

Remote Therapeutic Monitoring: Here to Stay

Remote Therapeutic Monitoring: Here to Stay

Back in the day, rehab therapists had to wait until they saw their patients in person again to assess their progress. However, thanks to technology-based healthcare delivery, like remote therapeutic monitoring (RTM), it’s now possible to assess patients’ adherence outside of the clinic.  As a therapist, this means you can influence your patient’s behavior and…

Healthy vs. Infected Wounds: A Clinician’s Guide

Healthy vs. Infected Wounds: A Clinician’s Guide

As a clinician, distinguishing between healthy and infected wounds is critical for ensuring the best patient outcomes and minimizing complications. For example, using antibiotics for  a healthy wound is unnecessary and can contribute to antibiotic resistance. Alternatively, not treating infected wounds with antibiotics can lead to complications such as a chronic wound that extends the…

Employee Health and Wellness Programs: What You Need to Know

Employee Health and Wellness Programs: What You Need to Know

Let’s set the record straight: Employee health and wellness programs are neither fads nor feel-good expenditures. Numerous studies over several decades paint a clear picture that these programs generate qualitative and quantitative value. For example, a six-year evaluation of a Johnson & Johnson health promotion program from 2002 to 2008 showed employees experienced lowered rates…

Acute Care Therapy vs. Inpatient Therapy: What is the Difference?

Acute Care Therapy vs. Inpatient Therapy: What is the Difference?

If you’re a newcomer to the industry, the rehab therapy space can be a little confusing. There are a variety of settings, care modalities, and industry terms to wrap your head around. Even seasoned rehab therapists can have a hard time keeping it all straight. Of the various types of rehab therapy, two of the…

What to Know about a Dog Bite Wound

What to Know about a Dog Bite Wound

With over 4.5 million occurrences annually, dog bites are a prevalent and often severe issue that demands meticulous wound care management. Even experienced wound care specialists can be challenged by the varying severity of cases, from those that are mild and can be managed at home to those requiring stitches, emergent surgical intervention, and/or antibiotic…