Francesca Vereb
Senior Vice President, Marketing
Francesca Vereb is a growth and GTM executive with more than twenty years of experience modernizing marketing, digital, and commercialization engines for PE-backed SaaS companies. At Net Health, she leads enterprise marketing, digital and AI brand strategy, customer lifecycle programs, and GTM enablement, working in close partnership with Sales and Revenue Operations to support cohesive execution across the revenue organization.
Before joining Net Health, Francesca spent seven years at Cvent in progressive leadership roles, including Vice President of Marketing. She led global GTM execution across demand generation, digital strategy, product marketing, revenue enablement, and customer lifecycle operations, building scalable systems aligned to corporate growth targets. She previously held leadership roles at Gannett | USA TODAY NETWORK, Hilton, and AV Holdings, where she led strategic planning, brand transformation, digital modernization, and national marketing initiatives. Francesca holds a Bachelor of Science in Marketing and Finance from the University of the Witwatersrand.