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Outpatient Therapy

Grow Your Rehab Therapy Practice Using Paid Ads and Search Engine Marketing

When done right, paid advertising and search engine marketing are amazing tools to reach new patients and grow your business. By applying several basic tactics, you can start using powerful digital advertising platforms like Google and Facebook to target specific audiences and help ensure a steady flow of business for your practice. Click to View […]

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Hospice

Five Key Stressors Hospice Professionals Face, with Guidance for Support

Hospice professionals help others face death and loss, while juggling interdisciplinary communications, quality compliance regulations and ever-evolving technologies. You are continually there for families and their dear ones who are passing away. But what about you? Get the eBook In caregiving professions, it is easy to get swept up in the needs of others and forget […]

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Leadership

Net Health’s CIO discusses diversity and how it can build a stronger organization

Diversity in the workplace is an on-going issue but it’s an issue with solutions. To build diversity, it takes forward-thinking initiatives, a reexamination of the hiring philosophy, and the support of the company’s decision-makers.  One such supporter of diversity in the workplace is Net Health’s CIO, Jason “JJ” James.  Recent social movements like Black Lives […]

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Our Culture

Tough Questions | Real Answers: Net Health’s Fireside Chat about Race

Net Health did something different recently. Nearly two hundred employees and their families gathered around their computer screens to take part in a landmark event in our company’s history – we called it a “Fireside Chat about Race”.  The purpose of this event was to have a truly open conversation about the controversial but relevant […]

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SNF + Senior Living

Therapy Careers Looking Up for 2020 and Beyond

December 19, 2019 by Net Health

With both PDPM (Patient-Driven Payment Model) and PDGM (Patient-Driven Groupings Model), there has been much discussion about the reduction of therapy utilization—and related staffing reductions—in both the skilled nursing and home health therapy environments.

These fears have not been entirely unfounded. A Skilled Nursing News poll found that nearly half (43%) of skilled nursing operators and therapy vendors have laid off therapy staff following the implementation of PDPM in October. A survey from the National Association for Home Care & Hospice (NAHC) showed that almost half of 685 home health providers surveyed expect to decrease their therapy utilization under PDGM, which goes into effect on Jan. 1, 2020.

Despite these numbers, therapists have much to look forward to in 2020 and beyond. We took a look at a few of the job forecasters—namely, the Bureau of Labor Statistics and other career sites—and therapists consistently rose to the top as a high-growth career.

Here’s a summary of what we found:

— According to a survey from FlexJobs, speech therapists (SLPs) landed at #6 of its list of high-growth jobs to watch for in in 2020 that come with flexible work options, with a 27% growth rate and median salary of $77,510.

— The U.S. Bureau of Labor Statistics showed all therapy disciplines to be in high demand. Occupational therapy assistants, SLPs, PT assistants and PT aides all appeared on its list of the fastest-growing occupations based on projected growth rates from 2018-2028. All these professions had growth rates of above 20%, with OT assistants topping out at 33%.

— Business Insider published a list of the 30 best high-paying jobs of the future, which placed PTs at #17, with a median salary of $86,850. The list projected 67,100 new PT positions between 2016-2026.

— Career Profiles also highlighted a general boon for healthcare in 2020, and predicted particularly strong demand for physical therapists.

A few common themes emerged behind the projections—a growing elderly population in need of care, the rise in chronic health conditions and a growing number of people with disabilities or limited functions that could benefit from therapy.

Today, 60% of American’s are living with at least one chronic condition, and around half of people in their mid-40s to mid-60s are living with multiple health conditions, according to a RAND study. More people will need therapy to help them maintain or improve their functional abilities and quality of life.

What does this mean for therapy providers in today’s age of payment reform? Despite the concern over therapy reduction, therapy continues to be important for patient recovery—helping to drive patient outcomes and lower rehospitalization rates—and will play a greater role in determining payment under PDPM and PDGM.

The bottom line: therapy providers have a lot to look forward to in 2020 and in the years ahead. While the payment landscape is challenging providers to rethink how they manage and deliver therapy, the overall picture for therapy services shows that great opportunities lie ahead for those who take advantage.

To learn more about the future of therapy, read Top Five Trends Impacting Therapy Providers in 2020.

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